Business lanyards are the future of marketing. Previously, lanyards were solely used for identification but now they are great marketing and functional tools. Here are the main reasons why businesses should choose lanyards.

Identification

Despite their evolution, printed lanyards are still the best means of identification. Employees and staff can use lanyards to show their credentials when entering a building. We offer a wide variety of lanyards that come equipped with badge holders and identification card slots. This is a cheap way of keeping your staff in check whilst looking the part.

Marketing

Lanyards offer a fantastic means of marketing.

It is important that all of our promotional products move towards reducing negative impacts on the environment. Lanyards are often a frequently used convention item, so we are pushing to the utilisation of eco-friendly products. Here are our top three environmentally positive lanyards.

Eco Bootlace Thin Lanyards

This soft lanyard comes with an incredibly low carbon footprint. It is made from recycled raw material without compromising any of the quality. It has a large area for branding, to ensure that your brand name is remembered. The lanyard is featured in a variety of colours, all designed to ensure that your brand is effectively contrasted and pops when worn around the neck of your patrons. It also features a clip to hang an ID badge or other form of identification.

Recycled PET Logo Branded Lanyards

It is difficult to say whether one person invented custom printed lanyards. Lanyards evolved through the centuries as tools to help different members of history. Today, we see lanyards as a novelty tool used mostly in promotional campaigns. Here is a little insight as to how this simple yet effective tool will remain as one of the greatest marketing options for your brand.

History of Custom Lanyards

The earliest traces of lanyards date all the way back to 15^th century France! Lanyards were used as a strap-on tool to hold smaller items like pipes, swords, whistles and even pistols. Soon after, lanyards made their way into the French military to assist soldiers and the various items that they needed to carry. But

2020 ushers in a new decade and with it a whole lot of new conferences, expos, and networking opportunities. No matter what industry you're in, you'll want to consider investing in quality lanyards for your next event as they allow for easy identification of attendees/staff without being cumbersome to carry about. Truly, promotional lanyards are an event essential.

Full-Colour Lanyards for 2020

Sick of seeing your colourful logo reduced to one or two colours only? Then you need a full-colour, sublimated lanyard for your next event. Our sublimated lanyards are customised all over with your colours and logo designs, making them the ultimate way to grab attention at a busy event. Just be sure to order your full-colour promotional

Events and conferences are a great means of promotion. You need to capitalise on this in every way you can, and an often-overlooked method of marketing is lanyards. Luckily for you, we’ve compiled the 3 best lanyards to make your brand stand out at your next event.

1. Reflective Promotional Lanyards

Our first lanyard is equipped with reflective accents to draw in people’s attention. It has a wide area for decoration perfect for your brand. People at the event will definitely notice your lanyard and word of mouth, as well as visual representation, will benefit your name.

2. Light-Up Logo Lanyards