Promotional Lanyards and Technology

Do you want to impress your recipients with not-so-simple lanyards? Add some "wow" factor on your promotional lanyards by integrating a bit of technology in it. Lanyards plus technology?! Yup, this is possible through QR codes, NFC technology, and USB drives. And we will explore more of this intriguing branding enhancement in this post. So better read on!

  1. Add wow factor through technology.
  2. Engage and track customer behavior.
  3. Showcase brand with custom USBs.

QR Codes: Unlocking Opportunities

Quick Response (QR) codes are the talk of the town, and for good reason. These pixelated patterns have become an essential part of modern marketing. And guess what? They can now be incorporated into lanyard designs.

  • Engage and intrigue: QR codes on lanyards can pique the curiosity of passersby, encouraging them to scan and explore what lies behind that square maze of lines. Tell them there's a surprise waiting for them, and they'll be scrambling for their phones before you know it!
  • Track and gather data: Did you know that QR codes can give businesses valuable insights into their customers' behavior? Each scan reveals information about which products or services caught their interest. This data can help businesses tailor their marketing strategies for maximum impact.
  • Connect online and offline: By incorporating QR codes into lanyards, you create a seamless connection between the physical world and the digital realm. People can easily visit your website, social media pages, or even download an app, all with a simple scan. It's like magic, but without the smoke and mirrors!

NFC Technology: Tap into the Future

Near Field Communication (NFC) technology is revolutionizing the way we interact with devices. And now, it's stepping into the realm of lanyards.

  • Tap and connect: Imagine attending a conference or trade show and being able to exchange contact information by simply tapping your lanyard against someone else's. With NFC-enabled lanyards, this futuristic scenario becomes a reality. No more fumbling around for business cards or awkwardly typing in contact details. Just a simple tap and you're connected!
  • Instant access: NFC-enabled lanyards can also give attendees instant access to event schedules, maps, and exclusive content. Whether it's a concert, exhibition, or conference, attendees can simply tap their lanyards against NFC readers to access all the information they need. It's like having a personal assistant in your pocket, without the need for an actual pocket!
  • Secure and convenient: NFC technology offers a secure way to transmit data, making it ideal for applications such as ticketing and access control. No more worrying about lost tickets or misplaced passes. With NFC-enabled lanyards, your attendees can breeze through security checkpoints with ease.

USB Drives: Unleash your Brand

In today's digital world, USB drives have become indispensable for storing and transferring data. And what better way to showcase your brand than by integrating USB drives into lanyards?

  • Keep it handy: With a USB drive attached to a lanyard, your brand will always be within arm's reach. Whether it's documents, presentations, or promotional videos, your audience will have your brand's content right at their fingertips.
  • Stand out: Everyone loves a good USB drive, especially if it has a unique design. Make a statement with custom-shaped USB drives that reflect your brand's personality. Imagine a lanyard with a USB drive shaped like your logo or mascot. It's a conversation starter!
  • Long-lasting visibility: Unlike other promotional products that may end up hidden away in drawers, USB drives are useful and practical, ensuring your brand remains visible to your audience for a long time. Plus, every time someone uses the USB drive, they'll be reminded of your brand. It's like free advertising every time they save a file!


As technology continues to evolve, so do the possibilities for lanyard innovation. From QR codes that unlock engaging content, to NFC technology that simplifies connections, and USB drives that showcase your brand, promotional lanyards are leading the way in modern branding strategies. So, if you want to make a lasting impression and stand out from the crowd, it's time to embrace the digital revolution and unleash the power of technology through your lanyards. The possibilities are endless, and your brand deserves to be at the forefront of innovation.
Now go out there, get creative, and let your lanyards do the talking!